Amsterdam




    Head Office

    EDEN Luxury Travel, The Steamill, Steamill Street, Chester, Cheshire CH3 5AN

    Telephone
    01244 567000 / 0207 1580997

    Opening Times
    Monday to Thursday 9.00am to 5.30pm
    Friday 9.00am to 5.00pm
    Saturday 9.30am -to 3.00pm

    Our Travel Boutique

    27 King Street, Knutsford, Cheshire WA16 6DW

    Telephone
    01565 656000

    Opening Times
    Our travel boutique embraces a flexible work environment.
    Visit us in-person Monday to Thursday, 9:30am - 5:00pm.
    Our dedicated team also works remotely on Fridays,
    ensuring seamless support throughout the week.

    Email

    VIP@edenluxurytravel.co.uk

    CITY GUIDE TO AMSTERDAM

    Best enjoyed by bicycle, canal boat and getting pleasantly lost.

    WHY CHOOSE AMSTERDAM?

    Amsterdam rarely feels as grand as other European capitals, which is a big part of its appeal. The museums matter, of course, but so do the canal-side cafés, neighbourhood markets and brown bars that rarely make the front cover of guidebooks.

    The scale stays manageable. Journeys are short. Its cultural heritage feels fully immersed into ordinary neighbourhood life. And its people move through the city quickly and practically, usually by bicycle, often in the rain, with very little fuss.

    Where else can you contemplate celebrated Dutch masterpieces, then cycle the very canals the artists painted? Or discover that a rented bicycle gets you further than any taxi ever could? Dig a little deeper and the city reveals itself slowly to those willing to look beyond the obvious. Beyond the canals lies a city of hidden hofjes – tucked-away courtyard gardens that have been offering refuge since the Golden Age – cosy brown cafés unchanged since Rembrandt’s time, and the Bloemenmarkt, the world’s only floating flower market, which has been selling tulips from the Singel Canal since 1862.

    This is a city that lives its culture, not one that simply preserves it. Michelin-starred dining sits easily beside neighbourhood cafés, art is accessible and never elitist, and that Dutch pragmatism – the sense that nothing here needs to make a performance of itself – creates a kind of urban ease you notice almost immediately. For somewhere that welcomes curiosity without demanding reverence, it’s little wonder our clients often extend their stays – and find themselves planning return visits before they’ve even left.

    ESSENTIAL EXPERIENCES

    CANAL RING CRUISE

    Amsterdam looks different from its UNESCO waterways. Details that disappear from the streets begin to stand out – 17th-century merchant houses with crooked gables, steep staircases visible through uncurtained windows and bicycles chained layer upon layer along the bridges. Evening is the quietest time, when the centre empties out, and a private boat trip with a local historian or dinner aboard one of the restored 1920s salon boats is hard to beat.

    ANNE FRANK HOUSE

    The Anne Frank House is intentionally restrained. The rooms have been left largely empty, with no dramatic reconstructions, and the Secret Annex – reached through the original concealed bookcase – is preserved much as it was. Tickets need to be booked well in advance – often months ahead – and a guided exploration of wartime Amsterdam before or after the visit gives the house an essential perspective into Anne’s world.

    RIJKSMUSEUM

    It may carry considerable national importance, but the Rijksmuseum never feels intimidating. Visitors navigate between Rembrandt, Vermeer and Frans Hals, and The Night Watch draws the crowds, but the quieter galleries reveal how Golden Age households actually looked and functioned. It’s a vast collection, so a private tour means finding rooms and stories most visitors would otherwise miss.

    JORDAAN DISTRICT

    The Jordaan works best when treated as a neighbourhood rather than an attraction. Independent boutiques, galleries and the Noordermarkt are best explored without much of a plan. Food tours with local chefs are a good way in if you’d like some context to accompany the wandering, and Saturday mornings are at their most lively, when antiques traders and flower stalls spill across the square and locals cycle home with tulips balanced across their handlebars.

    VAN GOGH MUSEUM

    The Van Gogh Museum’s chronological layout lets you follow the development of a working painter instead of just encountering a sequence of famous works. Beyond the paintings, the letters – hundreds written to his brother Theo, displayed in the quieter upper galleries – show the shifts in mood, confidence and mental state behind his canvases. For those wanting further immersion, private art therapy sessions inspired by Van Gogh’s techniques provide a more hands-on experience of his working methods.

    BICYCLE TOUR

    The quickest way to understand Amsterdam is from a bicycle seat. Within a few minutes, visitors usually realise that bicycles here are less a lifestyle accessory than a fact of life. Routes through Vondelpark, along canals and into quieter neighbourhoods reveal how naturally the city moves on two wheels. Morning tours avoid the crowds, though we are rather fond of vintage bike rentals with picnic baskets for slower, self-guided afternoons.

    OUT-OF-TOWN MUST SEES

    KEUKENHOF GARDENS

    Distance: 45 minutes by car

    One of spring’s great spectacles – 79 acres of tulips, daffodils and hyacinths that turn the surrounding landscape into something that looks almost unreal from above (a helicopter tour is an unbeatable way to see these famous flower fields stretching out to the horizon). Open only from mid-March to mid-May, the short season makes every visit all the more special. Private early morning access before the crowds arrive makes it feel like your own secret garden.

    VOLENDAM

    Distance: 45 minutes by car

    Known as the Pearl of the Zuiderzee, life continues at this traditional fishing village much as it has for centuries. Boats move through the harbour each morning, regional dress remains part of local identity, particularly during local events, and photography sessions with local families give you a glimpse into Dutch heritage beyond the usual tourist trails. Private boat transfers across to the nearby island village of Marken make for a scenic and easy-going way to explore both in a single day.

    ZAANSE SCHANS

    Distance: 30 minutes by car

    The working windmills at Zaanse Schans are often photographed for their postcard appeal, though the site becomes far more interesting once you understand how industrial it originally was – timber cutting, oil production and milling all happened here at scale, long before visitors arrived with cameras. Private demonstrations with the windmill keepers reveal how these extraordinary structures actually worked. Cheesemaking workshops with local craftsmen make for a memorable and delicious addition to the day.

    THREE-DAY AMSTERDAM ITINERARY

    Three Days in the Canal Capital

    DAY ONE

    Start your day at the Rijksmuseum as soon as you can – the early morning hours are just the right time for appreciating Rembrandt’s masterpieces without the crowds that inevitably arrive later. Don’t miss the Night Watch and the recently restored Great Hall with its magnificent ceiling.

    After your museum visit, take a short stroll to the Begijnhof, a hidden medieval courtyard tucked behind an unmarked entrance near Spui. Dating back to the 14th century, it still functions as residential housing, giving it a gentler atmosphere than much of the surrounding city centre.

    Time for lunch at Jordaan favourite Café Winkel 43, where the neighbourhood practically queues at the door for what many Amsterdammers consider the city’s finest apple pie.

    This afternoon, take to the canals for a different perspective of the city’s architecture with Those Dam Boat Guys, who provide a more intimate and entertaining cruise, followed by a leisurely exploration of the Museum Quarter’s galleries, cafés and quieter side streets.

    As evening falls, sample jenever – the “grandfather” of modern gin – at one of the Jordaan’s authentic brown cafés, where locals have been enjoying Dutch gin for centuries. Try Proeflokaal de Drie Fleschjes (established in 1650), which offers over 60 varieties beneath dark timber beams and shelves lined with old stoneware bottles.

    Dinner awaits at the Café de Reiger – a real neighbourhood favourite serving hearty, unpretentious Dutch classics like schnitzel or perfectly seared beefsteak with golden crispy fries, all extremely well-executed.

    DAY TWO

    Begin your morning at the Van Gogh Museum, just a short walk from yesterday’s Rijksmuseum in the Museum Quarter. The chronological arrangement lets you follow the artist’s development in a way that feels more like reading a biography than visiting a gallery. Book tickets well in advance.

    Next door, the Stedelijk Museum picks up where the Van Gogh leaves off – Mondrian and Malevich giving way to Warhol, post-war Dutch design and contemporary installation. The two together make for a full and rewarding morning.

    Lunchtime beckons at Amsterdam institution Vleminckx, a tiny hole-in-the-wall fry shop known for exceptionally good Flemish fries and an impressive number of dipping sauces. Before heading to the Anne Frank House, spend some time around Dam Square, home to the Royal Palace, originally the city’s town hall during the Dutch Golden Age and later converted into a royal residence. The square’s size and constant energy brilliantly illustrate Amsterdam’s importance as a trading capital today.

    Your afternoon at the Anne Frank House delivers an important perspective on the city beyond its postcard image. Afterwards, a walk through the nearby Jewish Quarter reveals that much of the area’s significance sits in what’s no longer there. Tickets for Anne Frank House must be booked online, and ideally a few months in advance.

    The Nine Streets area, just a short stroll from the Anne Frank House, suits a slower evening of bars, cafés and independent shops beside the canals. Proeflokaal Arendsnest specialises exclusively in Dutch craft beer, pouring local brews in a cosy canal-side setting that encourages staying much longer than intended.

    For dinner, Restaurant Johannes serves understated French-Dutch cooking inside an intimate canal house – precisely the sort of place you’d hope to discover in Amsterdam.

    DAY THREE

    Your final morning should be spent as Amsterdam intended – on a bicycle, cycling through the leafy expanses of Vondelpark and on to the bustling Albert Cuyp Market in the adjacent De Pijp district, covering two distinct sides of the city in a relatively short distance.

    The Houseboat Museum on the Prinsengracht is well worth a visit for a clearer picture of what life is actually like aboard the floating homes that line the canals, with interiors considerably cosier and more compact than their elegant canal façades might suggest.

    A special lunch at De Kas in Amsterdam Oost – a 1927 municipal greenhouse saved from demolition and converted into one of the world’s first farm-to-table restaurants – is definitely worth the tram journey from the market. Now the holder of a Michelin green star for its commitment to sustainability, around 300 varieties of vegetables, herbs and fruits are grown on site and at their second garden in the Beemster – a stretch of reclaimed land north of the city designated a UNESCO World Heritage Site – harvested that morning and on your plate that afternoon.

    Afternoon adventures include the easy to miss yet hard to forget once found, the Jordaan hofjes – peaceful courtyard gardens hidden behind unassuming doorways just minutes from where you began your Amsterdam journey. Families or anyone curious about the city beyond the historic centre should also head to the NEMO Science Museum and its five floors of interactive exhibits inside a striking ship-shaped building.

    Alternatively, take the free ferry across the IJ to Amsterdam Noord, where the angular white exterior of the EYE Film Museum faces back across the water towards the historic centre. While you’re there, the A’DAM Lookout puts the canal ring’s geometry into perspective from above – and for those feeling brave, the ‘Over the Edge’ swing suspends riders 100 metres above the city.

    Early evening leads to the floating flower market before canal-side drinks around nearby Leidseplein, where tourists and locals continue to spill out across the terraces well into the evening. Those interested in Amsterdam’s more complicated history might also consider a walk through De Wallen (the Red Light District) – an area whose historical significance extends well beyond its modern reputation.

    Your farewell dinner takes you to the Dutch Café ‘t Smalle on the Jordaan’s Egelantiersgracht. Its roots can be traced back to the 1700s when it served as a liqueur distillery; today its small waterside terrace is one of the city’s most sought-after spots on a sunny day, and brings your trip full circle to where it began.

    Weather note: Amsterdam’s changeable climate means it’s wise to pack layers and waterproofs even in summer. On rainy days, the city’s museums, cosy cafés and covered markets make it easy to settle into the slower pace.

    PRICING
    EDEN’s holidays are customised to your own unique preferences, meaning every quote is bespoke.

    PRICING
    EDEN’s holidays are customised to your own unique preferences, meaning every quote is bespoke.

    WHERE TO STAY

    EXPLORE MORE OF OUR PORTFOLIO