Next to the old port, facing the Palais des Festivals, flanked by designer boutiques, and with breathtaking views of the Med, this grande dame of Cannes simply basks in the spotlight.

Not only is its location one of La Croisette's best, but its eateries include an outpost of iconic Parisian restaurant Fouquet's, and BFire by Mauro Colagreco (specialising in Italian and Argentinian flavours). Taking the glamour up another notch are the unique, bubble-like Rotonde Veuve Clicquot Champagne Bar and a super-luxe private beach club, La Plage, just across the street; while a seasonal kids' club takes great care of younger starlets.